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Editor-Brief Hub

Every batch of editor briefs, all offers, in one place. Open a brief, or copy its link to send to that editor.
28 batch(es) · 34 briefs · videos on R2 · briefs public on Vercel
b01Batch 01 — 6 ad formats
2026-07-01 · 6 scripts/offer · 3 briefs
6 back-pain-massager VSL formats (testimonial VSL, doctor exposé, before-the-drug story, timestamped case study, I-lied discount, short UGC)
NeuroCleanse
Dr. Sarah Lin · editor: TODO
Open brief →
Plastilean
Dr. Marcus Hale · editor: TODO
Open brief →
Phoilex — Active ReLeaf
Dr. Sarah Holloway · editor: TODO
Open brief →
b02Batch 02 — static image ads (5 templates)
2026-07-02 · 5 scripts/offer · 3 briefs
5 proven competitor STATIC ads (ClarityMD astaxanthin today/tomorrow, SmoothSpine 5-myths / benefit-callouts / WANTED-UGC / I-BEG-YOU symptom-list)
NeuroCleanse
Dr. Sarah Lin · editor: TODO
Open brief →
Plastilean
Dr. Marcus Hale · editor: TODO
Open brief →
Phoilex — Active ReLeaf
Dr. Sarah Holloway · editor: TODO
Open brief →
b03Batch 03 — 4 video scripts, both spines
2026-07-10 · 4 scripts/offer · 1 briefs
Sven's Island UGC + HiRelief cream-VSL (Spine 1 steroid-cortisol) · Gundry comparison + Quia 0091 contrarian (Spine 2 ceramide-barrier)
Phoilex — Active ReLeaf
Dr. Sarah Holloway · editor: TODO
Open brief →
b04Batch 04 — 'your steroid cream is the villain' (Spine 1)
2026-07-11 · 2 scripts/offer · 1 briefs
KilgourMD hair-loss ads (advertorial 'Your shampoo is causing the very thing its preventing' + transcribed duet-VSL & founder-origin videos) — the 'trusted product rebounds when you stop' engine, mapped to steroid cream
Phoilex — Active ReLeaf
Dr. Sarah Holloway · editor: TODO
Open brief →
b05Batch 05 — Spine-1 biggest-mistake VSL + hook-test pack
2026-07-11 · 2 scripts/offer · 1 briefs
KilgourMD 'biggest mistake' VSL (Spine 1) + a 4-cut hook-test pack for it
Phoilex — Active ReLeaf
Dr. Sarah Holloway · editor: TODO
Open brief →
b06Batch 06 — short FB ads exploiting the validated steroid-villain angle
2026-07-12 · 2 scripts/offer · 1 briefs
2 reframe short fb-ads (Resilia parasite twin + sinus rebound twin) + a 12-hook battery, all tight twins on 'your steroid cream is making you flare more'
Phoilex — Active ReLeaf
Dr. Sarah Holloway · editor: TODO
Open brief →
b07Batch 07 — native→video reductions (8 winning natives → ~550w video scripts, drug-drop hooks)
2026-07-22 · 8 scripts/offer · 1 briefs
8 competitor native advertorials reduced to the winning Emma/Dupixent video mold (native-to-video skill)
Phoilex — Active ReLeaf
Dr. Sarah Holloway · editor: TODO
Open brief →
aughs-lg-bof-b01Bio Restore — BOF/retargeting video ads (8)
2026-07-20 · 8 scripts/offer · 1 briefs
8 bottom-of-funnel offer/retargeting swipes (Rosabella/ClarityMD/Resilia) translated to Biolgical — hand-hold, objection-reply, price-apology, warehouse scarcity, reflection apology, UGC urgency, product-duo
Biolgical — Bio Restore
Dr. Sarah Mitchell, DVM · editor: TODO
Open brief →
aughs-lg-b02Bio Restore — front-end/cold video ads (4), Cube-picked
2026-07-20 · 4 scripts/offer · 1 briefs
4 front-end winners picked by the Cube (reframe×belief = wrong-layer/straight-swap/hidden-villain/missing-piece × helpless), across verticals (human liver, dog gut, human gut, human skin) — same argument, translated to Biolgical leaky-gut
Biolgical — Bio Restore
Dr. Sarah Mitchell, DVM · editor: TODO
Open brief →
aughs-lg-b03Biolgical LG Batch 03 — 3 viral AI-ad formats (video)
2026-07-20 · 3 scripts/offer · 1 briefs
3 proven AI-ad FORMAT demos translated to leaky-gut: dog-on-a-podcast interview (FB/Dog-is-Human), 100%-AI street vox-pop (X/@lucky_hrm), two-puppet comedy VSL (X/@frankyecom)
Biolgical — Bio Restore
Dr. Sarah Mitchell, DVM · editor: Hassan
Open brief →
aughs-lg-b04Biolgical LG Batch 04 — EXPLOIT: silent-suffering inner-voice reel (6 scripts, 1 skeleton)
2026-07-20 · 6 scripts/offer · 1 briefs
FB reel facebook.com/reel/2050237195522795 (Dog is Human) — real iPhone footage + dog inner-voice on-screen text + sad music bed, no VO. Exploit batch: 1 faithful translation + 5 variants of the same skeleton.
Biolgical — Bio Restore
Dr. Sarah Mitchell, DVM · editor: Hassan
Open brief →
aughs-lg-b07Bio Restore — Batch 07 · native→video reductions (8 winning natives → dog leaky-gut video scripts)
2026-07-22 · 8 scripts/offer · 1 briefs
8 competitor native advertorials reduced to ~550w dog leaky-gut video scripts (native-to-video skill); Apoquel/Cytopoint/prednisone decision-point hooks + absolution
Biolgical — Bio Restore
Dr. Sarah Mitchell, DVM · editor: TODO
Open brief →
aughs-lg-b08Bio Restore — Batch 08 · VIDEO-swipe adaptations (5 proven competitor video ads → dog leaky-gut scripts)
2026-07-22 · 5 scripts/offer · 1 briefs
5 proven competitor VIDEO ads re-cut for dog leaky-gut: Nano Revive (hidden-cause/progressive-damage), SmoothSpine ('we lied' confession/offer), Everly ('#1 fix, authority recommends'), Lymphoria ×2 (contrarian-education + first-person testimonial VSL). THEIRS = verbatim swipe transcript; OURS = dog leaky-gut translation, same structure.
Biolgical — Bio Restore
Dr. Sarah Mitchell, DVM · editor: Hassan
Open brief →
aughs-lg-b09Bio Restore — QuietLab VSL adaptations (5)
2026-07-25 · 5 scripts/offer · 1 briefs
5 scripts adapted from QuietLab winning anti-snoring ads (6 distinct sources): 3 long-form VSLs (female testimonial, male testimonial, omniscient documentary) + 2 short cutdowns (43s dog-park chance-encounter, 1:49 travel/gathering-shame). Copy tightened to reference per-beat length.
Biolgical — Bio Restore
Dr. Sarah Mitchell, DVM · editor: TODO
Open brief →
exploit-b01EXPLOIT — 9 proven native-ad templates × drug-rotation (bladder + hair)
2026-07-27 · 9 scripts/offer · 3 briefs
9 winning native long-form templates translated to Biolgical / Phoilex / Everly; each rotates the named villain DRUG (Everly: oxybutynin/Ditropan, Detrol, Vesicare, Toviaz, Myrbetriq, minoxidil). In-house statics — image benches in ~/Claude/swipes/<offer>-native-ads/.
Biolgical — Bio Restore (dog)
Dr. Sarah Mitchell, DVM · editor: in-house
Open brief →
Phoilex — Active ReLeaf (eczema)
Dr. Sarah Holloway · editor: in-house
Open brief →
Everly — Pumpkin Seed Oil (women 50+)
Un-branded editorial · editor: in-house
Open brief →
phoilex-native-b01Phoilex — 16 native-ad transplants (beat-by-beat vs donor)
2026-08-28 · ? scripts/offer · 1 briefs
Ad Swipe library — 6 SmoothSpine, 2 Alevia, 1 Pureveen, 7 EverVision native donors
Phoilex — Active ReLeaf Spot Gel
· editor: IN-HOUSE (native track — no editor)
Open brief →
doe-p1-brightenersDoe — P1 product door: everything you used to lighten it is what darkened it (all rounds: 11 natives + 2 statics)
2026-09-17 · ? scripts/offer · 1 briefs
one page per philosophy; rounds b01-b03 merged (winners-hub ports, Vibriance status stories, Swipe File sweep, SpineEase edu-statics); later rounds append here
Doe Beauty — Brightening Deodorant
· editor: IN-HOUSE (native track — no editor)
Open brief →
doe-p2-shavingDoe — P2 shaving door: the color is your skin protecting a delicate fold (all rounds: 12 natives + 2 statics)
2026-09-17 · ? scripts/offer · 1 briefs
one page per philosophy; rounds b01-b03 merged (winners-hub ports, Vibriance status stories, Swipe File sweep, SpineEase edu-statics); later rounds append here
Doe Beauty — Brightening Deodorant
· editor: IN-HOUSE (native track — no editor)
Open brief →
doe-p3-contact-timeDoe — P3 category door: it was never the ingredient, it was the contact time (all rounds: 11 natives + 2 statics)
2026-09-17 · ? scripts/offer · 1 briefs
one page per philosophy; rounds b01-b03 merged (winners-hub ports, Vibriance status stories, Swipe File sweep, SpineEase edu-statics); later rounds append here
Doe Beauty — Brightening Deodorant
· editor: IN-HOUSE (native track — no editor)
Open brief →
liverty-ql-b01Liverty QuietLab myth-bust — drops
2026-11-02 · 1 scripts/offer · 1 briefs
QuietLab Pro myth-bust (“stop using these” family), full 420s transcript, ported to Liverty Dynamic Drops
Liverty Dynamic Drops
— (founder, unnamed) · editor: TODO
Open brief →
doe-smooch-b01Doe · Smooch husband-and-wife ports
2026-11-08 · 5 scripts/offer · 1 briefs
five Smooch (smooche) husband/wife scripts ported whole to Doe Bright Days, changes marked
Doe Bright Days
— · editor: TODO
Open brief →
doe-luxe-b01Doe · Luxe ports, round 2
2026-11-08 · 57 scripts/offer · 1 briefs
57 distinct Luxe (luxeresearchlab.com) scripts from their top 80 ads by engagement, ported whole to Doe Bright Days, changes marked
Doe Bright Days
— · editor: TODO
Open brief →
stayfound-isomorph-b01Stayfound · isomorph ports (TerraStrike, Woodsen)
2026-11-08 · 5 scripts/offer · 1 briefs
Five donors from outside the tracker market, picked on the F05 insure-rare-loss family: TerraStrike 122114387715437149, 122096764761446738 and 122135043939281758 (Quiet Protector's front pages), Woodsen 122184437312612560, Sofyre 122196140876953396 (the pickpocket-chain argument). Whole-ad ports, every block registered and machine-verified.
Stayfound Tracking Card
— · editor: TODO
Open brief →
stayfound-terrastrike-b02Stayfound · TerraStrike rip (every script they run)
2026-11-08 · 5 scripts/offer · 1 briefs
Every video ad TerraStrike runs, transcribed and grouped by script: 22 ads, 13 distinct scripts, 3 already ported, 2 offer-led and 3 mortal-stakes disqualified, 5 ported here. 101 blocks registered and machine-verified.
Stayfound Tracking Card
— · editor: TODO
Open brief →
stayfound-comparison-b03Stayfound · comparison batch (shit on the AirTag)
2026-11-08 · 3 scripts/offer · 1 briefs
Pure solution-aware comparison ads. 89 physical-object comparison donors screened; QuietLab's myth-bust family (58 scripts, 188 ads, 59 live) reduced to 3 distinct argument shapes, all ported. Donor videos pending.
Stayfound Tracking Card
— · editor: TODO
Open brief →
stayfound-falsecover-b04Stayfound · F01, first script on the new spine
2026-11-08 · 1 scripts/offer · 1 briefs
The villain is the tracker she already owns. Donor: Quiet Protector's Terashell blanket, whose engine is that the thing you keep for the emergency fails in the emergency. 32 blocks registered, mortal-stakes beats cut whole, the generalising attack deliberately omitted.
Stayfound Tracking Card
— · editor: TODO
Open brief →
doe-goda-b01Doe · Goda body-oil ports, the 12 Kalp kept
2026-11-08 · 12 scripts/offer · 1 briefs
63 surviving Goda silk-body-oil creatives of 284 distinct videos pulled from the Meta Ad Library and transcribed, ported whole to Doe Bright Days, changes marked
Doe Bright Days
— · editor: TODO
Open brief →
stayfound-nobl-b05Stayfound · seven Nobl ports + one Spotminders
2026-11-09 · 8 scripts/offer · 1 briefs
Seven Nobl ports plus a 1-to-1 port of SPOTMINDERS' own #2 ad (32,691 engagement, 266 days live), which replaces the Nobl pilot script per Kalp 2026-11-09. Spotminders sells our product, so 16 of its 18 blocks run word for word. The donor's airport world stays throughout and no ad names a dollar price.
Stayfound Tracking Card
— · editor: TODO
Open brief →
This file is local to your machine (not on the internet). The individual brief links ARE public — each editor gets only their own. To add a batch: append it to registry.json, run build_hub.py, and deploy build/. Regenerated: 2026-11-09.